Visual scribing live digital and follow up material
Althea Group is a company managing medical technology in hospitals. For Althea we have followed the event in the beautiful settings of Terrazza Martini. The panel included 3 specialists of the pharmaceutical field talking about different topics and the future of pharma.
Challenge The panel included 3 specialists of the pharmaceutical field talking about different topics and the future of pharma. The challenge was summing up in one visual all the aspects underlined by the three speakers at once, creating coherence and a fil rouge between three speakers with very different styles.
The key points were visualized live on the screen using digital software to engage the audience and give them a bigger picture of the common and distinctive elements of each talk. The material was also used as a follow up on different social media.